An inception from a small brick and mortar lifestyle store founded in 2009 by two co-founders, Fredrik Örling and Julie Wu, who moved from England to Canada seeking to build a better life. A week from landing they incorporated Örling & Wu and spotted the perfect location for their business idea.
The founders worked hard at learning the Canadian way of life and doing local business. They dedicated themselves in getting to know their customers day in and out, which later led them to recognize that natural fiber goods specifically made from “flax” was not readily available in town and was one of the many reasons why customers kept coming back. From there they expanded their linen product offerings.
Eight years on, Sömn was born. They are proud to say that all designs are developed in house in Vancouver and produced by their carefully chosen European partnered manufacturers with a hope to bring production home one day.
Sömn’s first production landed in Vancouver in 2017 Summer and was so well received that a season worth of goods sold out in three weeks and back ordered. “Thanks to all our customers and raving fans” the company commented.
For the immediate future, Sömn will be launching a subsidiary bedding collection made from a similar type of sustainable fiber whilst expanding its linen production and fulfilling their wider social responsibilities and having a longer mission and vision plan.